Guides for business owners, in plain language
No jargon and no sales pitch — short reads that answer the questions we hear most from small businesses going digital.
How Much Does a Business Website Cost in India?
A plain-language breakdown of what a small-business website costs in India — one-time builds, yearly subscriptions, hosting and domains — and how to avoid paying for things you don't need.
Read the guideWebsite or App: What Does Your Business Actually Need?
Do you need a website, a mobile app, or a web application? A plain-language guide to choosing the right digital product for your small business — based on how you serve customers, not on tech trends.
Read the guideHow Customers Find You Online: SEO, Content and Paid Ads, Explained Simply
Where do online customers actually come from? A plain-language introduction to search visibility (SEO), useful content, and paid advertising — and how small businesses can combine them without wasting money.
Read the guideHave a question these don't answer?
Tell us about your business and we'll reply with honest advice — even if you don't build with us.